The mechanics of search don't change by industry.
Keywords, authority, content and technical health work the same way for a roofing company as they do for a salon or an Amazon storefront. What changes is who's searching, and what they're searching for. We handle both.
The Verticals
One system, applied to where your customers are actually searching.
Home Services
HVAC, roofing, plumbing, electrical, restoration
Cleaning & Facilities
Commercial janitorial, specialty and healthcare cleaning
Salons & Beauty
Multi-location and independent studios
Healthcare & Medical
Clinics, practices, medical suppliers
E-commerce
Product, category and collection page visibility
Amazon
Listing optimization and off-Amazon demand
Different customers. Same engine.
A Real Process, Not Guesswork
Six steps, repeated every month, measured against the work we promised.
Audit
Every page crawled, every backlink profiled, every keyword position mapped. We tell you what’s broken before we quote a price.
Strategy
We pick a small number of fights worth winning and show you the keywords, articles and links behind each one before anything starts.
Content
Articles written and published on a set cadence, on your CMS, approved by you.
Authority
Links acquired only from sites above DA 40, priced at market, bought from your budget at cost, and checked every day to confirm they’re still live.
AEO
Answer Engine Optimization. We test whether AI assistants recommend you by name, and fix it when they don’t.
Tracking
Every enquiry attributed to the page that produced it, fed into your CRM and a dashboard you can see any time.
When your customer asks an AI who to hire, does it say your name?
Buyers increasingly skip the search results entirely and ask ChatGPT or Google's AI for a recommendation. We run real scans against the actual questions your buyers ask, score how often you're named, identify which competitors are being recommended instead, and rebuild your content so you get cited. Almost nobody in the trades is doing this yet.
Run an AI visibility scanAI Recommendation Scan
The Level of Detail Before We're Hired
Anonymized findings from recent audits. This is the level of detail before we've been hired.
What one client was paying per backlink that survived a year. Market rate is $200–600.
Share of their purchased links that disappeared within twelve months.
Share of their 1,541 ranked keywords that reached page one.
Share of their search traffic landing on a page that couldn’t convert — homepage and blog posts instead of service pages.
We found all of that from the outside, before we had access to a single one of their accounts.
Outcomes, Not Vanity Metrics
Real figures from real clients. Replace these placeholders with verified results.
One-sentence description of the outcome.
One-sentence description of the outcome.
One-sentence description of the outcome.
How We're Different
Built for owners who've been burned by an agency before.
No ranking guarantees
Google says nobody can, and warns you about anyone who does. We guarantee the work instead, and report against it monthly.
Your link budget, at cost
Your money, spent at cost, from your account, approved by you. We never mark it up.
You approve everything
You approve every article, every link and every page change before it happens.
A dashboard, not a PDF
You see everything in a dashboard, the day it happens. No monthly PDF.
See Where You Stand — For Free
Free visibility audit — we'll show you where you rank, who's beating you, and whether AI assistants recommend you. No commitment.